Why do south Indian films opt for pan-India releases?
Of late, most south Indian films are opting a pan India release. This trend started after S.S Rajamouli’s Bahubali became a tremendous success. Why?
Telugu movie Sye Raa Narasimha Reddy, directed by Surender Reddy, was released yesterday across India and in other countries. The cast included actors such as Amitabh Bachchan, Vijay Sethupathi, Sudeep, Nayanthara and Tamannaah Bhatia among others. The mix of actors also reflected a trend where south Indian movies are seeking a pan-India appeal.
Film Critic, Baradwaj Rangan explains the reasons behind the trend. Listen to the podcast.